Privacy Policy

At Sneaky Whiskers, we are committed to protecting your privacy. This Privacy Policy describes how Sneaky Whiskers (“Sneaky Whiskers”, “we” or “us”) collects, maintains, uses and shares information collected from sneakywhiskers.com (our “Site”). From time to time, there may be amendments to this Privacy Policy. These changes will be posted here and will take effect upon posting.

By voluntarily providing any information on our Site, you are acknowledging that you have read, understood and agreed to the provisions of this privacy policy. Your continued use of this Site following the posting of any amendments to this Privacy Policy shall constitute your acceptance of such amendments.

If you wish to amend any of the personal information that we hold about you, or update your marketing preferences, you can do so at any time through your account or contacting us at contact@sneakywhiskers.com.

If you have any queries about how we use your personal information, please contact us at contact@sneakywhiskers.com.

Information we collect

This section details the information we may collect about you. We explain why, and how, we use it in later sections.

Account information

If you decide to create an account or enquire about one of our products or services, we’ll ask you to provide us with some specific information, for example:

1. Basic personal details – such as your first name, last name;
2. Personal contact details – such as your billing address, delivery address, mobile phone number, and email address;
3. Log in details – such as username and password;
4. Payment details – such as your payment card information.

Information we obtain through cookies and similar tools

We use cookies (and similar technologies) and analytics tools across our Site to collect information about you. This information can be used to improve the performance of the site, make advertising more relevant and enhance your user experience. We provide detailed information about cookies and similar technologies within our Cookie Policy; examples include:

1. Your location – we use cookies to know where our visitors are coming from.
2. Your usage – we use cookies to understand how our customers use our Site and interact with our communications/marketing. For example, we use technology on our Site, which records user behavior, including page clicks, etc. (It does not record payment details.) This helps us to identify usability issues and improve the assistance we can provide to users and is also used for aggregated and statistical reporting purposes.
3. Your device – we use cookies to understand what type of device you are using to show you the best version of the site.
4. Your engagement with advertisements – we use cookies to understand what advertisements you have been shown, or clicked on, and to present you with advertisements that are more relevant to you.

If you wish to manage your cookies, please follow the instructions in the “How to manage cookies” section within our Cookie Policy.

Lawful basis for processing

We only process personal information where we have a lawful basis for doing so, such as the following:

1. User consent – This is where you have given us explicit permission to process personal information for a given purpose. For example, at our customer account or checkout page, we would ask for your consent if we wanted to use your personal information for any other purpose. You have the right to withdraw this consent at any time. You can manage your preferences within your account or by contacting us at contact@sneakywhiskers.com.
2. Contractual necessity – This is where we have to process personal information to meet our contractual obligations. For example, if you are a customer who has interest in our products or services from our Site, we would need to process your delivery address in order to fulfil your order.
3. Legal obligation – This is where we have to process personal information in order to comply with the law. For example, we process and retain customer invoice information to comply with financial regulations.

How we use your personal information

We collect personal information for three main reasons:

1. To provide our service – We require some of your basic personal information so our services work as you would expect, for example, delivering your order to your correct address, notifying you of changes to our products or services and dealing with customer services queries.
2. To improve and maintain performance – In order to provide you with the best possible user experience, we need to make sure that our products and services work as they should. Using personal information helps us understand how our visitors use our Site so we can make improvements.
3. For the purpose of advertising – We process your information to understand the effectiveness of the advertising we serve to you, and to deliver relevant advertising. We use the information you give us and the information we collect about you to serve you with the most appropriate advertisements. If you do decide to turn off personalised advertisements or advertisements tailored to you, you will still see the same number of advertisements but they may be less relevant to you.

Who we share your personal information with

We disclose personal information to facilitate the running of our business or to provide specific services you have requested. Commonly, we will disclose information to:

1. Service providers – We engage service providers who help to support our business and improve our products. These service providers include, for example, fulfilment providers for delivery of our products and services; marketing; customer service agencies; organisations that host our Site or databases; providers of online surveys; and providers of email marketing tools.
2. Advertisers – We, and our advertising partners, use cookies to collect personal information and serve you with advertisements that we believe are relevant to you and your interests. There is more specific information about our advertising partners and data sharing in our Cookie Policy.
3. Social media providers – Information will be shared with social media platforms, such as Facebook and Instagram, and to create lookalike audiences for the purposes of targeted advertising on social media platforms.
4. Legal processes and successors in title – We may also disclose your information to comply with applicable laws, court orders or other valid legal processes, and to enforce or apply our terms of use, any agreement, or any of our other rights.We may transfer or disclose your personal information to any entity which takes over or acquires our business.

How long we retain your personal information

We retain your personal information once you have created your account until you request to delete your account by contacting us at contact@sneakywhiskers.com. If a request is made, we are able to delete customer profile records from Shopify if you have no order history with your store. Customers with an order history can't be deleted from our Shopify store's records. If a deleted customer buys from our Site in the future, a new record will be created for them.

It is sometimes necessary for us to keep your personal information for longer periods of time, for example:

1. If there is a statutory requirement to retain it;
2. If we require the information for legal reasons or there is a legitimate business need for us to retain it;
3. To ensure we do not contact you if you have asked us not to.

How we keep your payment secure

We use various payment gateways to secure your payment on our Site. We do not retain your credit card information. Some payment gateways include Paypal and Shopify Pay. Please visit our payment method FAQ page to find out more.

Your rights

Under data protection laws, you have rights as an individual in relation to the personal data we hold about you. These rights include:

1. The right to object to direct marketing – your preferences. Please contact us at contact@sneakywhiskers.com;
2. The right to access the personal data that we process about you;
3. The right to request the deletion of your personal data;
4. The right to request the rectification of your personal data – you can manage some of this information in your account.

You can exercise these rights through your account or by contacting us at contact@sneakywhiskers.com.

Where this Privacy Policy applies

Personal information is collected by Sneaky Whiskers.

Our Site is not intended for children under 16 years of age. We do not intentionally collect or use any information from children. 

Our Site may contain links to third party websites which are not subject to this privacy policy. We are not responsible for their content, use of personal information, or security practices.

If you have a query in regards to the processing of your personal information, please contact us at contact@sneakywhiskers.com.

Changes to this Privacy Policy

This policy is effective from 25/05/2018.

Any changes we may make to this privacy policy will be posted on this page. If changes are significant, we may choose to notify you by email or to clearly indicate on our home page that the policy has been updated.